Let me just say that I'm SO glad I finally tried this eyeshadow! I always thought these products were directed towards little girls, but let me tell you...this is amazing! The texture of this eyeshadow is so smooth and creamy. On top of that, it is very pigmented! I used this color as a highlight & it stayed on all day with my primer. It's just great! Next time I go into Sally's I'm definitely going to pick up a few more colors.